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🎌 Not-a-Hotel Tokyo Launches ‘Office with a Twist’ Featuring NIGO Lounge
Get ready, Tokyo: Not-a-Hotel’s Harumi office in Japantown just flipped the script on what workspaces can be. It’s not just desks and meetings—it’s a stylish lifestyle hub infused with street-culture flair, thanks to none other than NIGO, the legendary founder of A Bathing Ape.
💥 What’s Inside?
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City-meets-canvas: Located in the trendy Harumi district, the office blends urban minimalism with bold design—clean lines are punctuated by vibrant pops of color and quirky furnishings that scream “Tokyo cool.”
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NIGO Lounge: This isn’t your typical break room. Curated by NIGO, it sports signature streetwear motifs, exclusive merch drops, vinyl record corners, and room to unwind in style—or strike a pose for the ‘gram.
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Fun-meets-function: With open-plan workstations, padded pods for private calls, event zones, a cafe, and rooftop greenery, it’s billed as a "second home for creators." Ideal for meetings, creativity, or coffee breaks with a twist.
🧠 Why It’s a Game-Changer
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Hybrid by Design: Blurs the boundary between the professional, creative, and cultural—ideal for Tokyo’s thriving ecosystem of innovators.
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Brand Magnetism: NIGO’s clout draws the fashion-savvy and curious alike—building community, not just foot traffic.
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Live-Work-Life Fusion: It’s a microcosm of modern urban spirit—work happens amidst art, culture, and commerce, all under one designer-made roof.
🔜 What to Expect
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Soft opening starts now—members-only access with public events to roll out in phases.
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Wellness, workshops, pop-ups: Look out for DJ sets, art talks, and exclusive merch collabs.
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Membership buzz: Insider cicada chatter says sign-ups are flying off the digital shelves.
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